1st Down and 10 social media platforms to go
In Mark Schaeffer’s final chapter of The Content Code, he talks about the importance of content ignition and implication. In today’s age of social media, jobs are being created for … Continue reading
All about that rank
In Chapter 10 of the Content Code, Mark Schaeffer talks about the second “A” in BADASS. This A stands for Authority. Although authority may be the least important in comparison … Continue reading
452 people read it, so I read it.
After reading Chapter 9 of Mark Schaeffer’s, The Content Code, I thought about how he started the chapter. Schaeffer does a test on us and I responded the way every … Continue reading
E-mail: Ancient or Amazing?
Chapter 8 in Mark Schaeffer’s The Content Code discusses different ways of distribution of your content. Having multiple channels for your content to be distributed on is a crucial aspect of … Continue reading
A Like For A Like
In chapter 9 of the Content Code, Mark Schaeffer talks about something different than the rest of his book thus far. Rather than the importance of your content, it’s the … Continue reading
Who would you borrow?
We learned in the last chapter of Mark Schaeffer’s Content Code that having an Alpha Audience is an important part of getting people to interact with your online content. Your … Continue reading
Do Your Alphas Really Care?
Although you may have 300k followers on Instagram, how many of these followers are actually paying attention to your posts? And by paying attention, I don’t mean just glancing at … Continue reading
Top Tips for Tasteful Tweets (well all social media posts)
In Chapter 4 of Mark Schaeffer’s The Content Code he shares with us 22 tips about achieving “content ignition”. I enjoyed reading about each and every tip as well as … Continue reading
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