COM 584 PR Campaigns

Inspirations, deep thoughts, surprising insights, or random ideas on how social media intersects PR.

Category Archives: brand

The Proof is in the People

Don’t just take my word for it – take theirs! Social Proof is simply visual credibility, based on what other people say or think. If many people say they had … Continue reading

November 7, 2016 · 1 Comment

The Golden Rule

“Treat others the way you want to be treated.” We’ve all heard this at some point in our life. Whether it was from our parents, church, teachers, bosses, we’ve all … Continue reading

November 7, 2016 · Leave a comment

30 Days to Brand Discovery

Create content every day for 30 days to discover and develop your personal online brand.

October 24, 2016 · Leave a comment

Tag! You’re “It”

In this chapter, Schaefer focuses a lot of attention on the individual, and what they may bring to the table in hopes of establishing a Heroic Brand. Two things really … Continue reading

October 24, 2016 · Leave a comment

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