COM 584 PR Campaigns

Inspirations, deep thoughts, surprising insights, or random ideas on how social media intersects PR.

Category Archives: Introduction

It wasn’t until his 222nd video that Stephen Cronk hit marketing gold and had a viral video. The film in question lasts all of 50 seconds, and consists of Cronk … Continue reading

January 27, 2016 · Leave a comment

Connecting With Customers

“Today, adults in the Western World consume content an average of 10 hours a day” (Schaefer 13). How is that even possible? That number seems so large and unreachable but … Continue reading

January 26, 2016 · Leave a comment

Sell yourself, not the product.

It wasn’t until the very end of chapter one that I started to make connections between the content code and what I was already familiar with in previous experiences. The marketing … Continue reading

January 25, 2016 · 1 Comment

Why Am I Not the Next ‘Grumpy Cat’?

As soon as I started to read the introduction, (as good introductions are key to drawing the reader in), it was then that I realized my concerns even as a … Continue reading

January 25, 2016 · Leave a comment

I Can Read

“If you’re going to speak to people, speak TO (or even better WITH) them. Don’t look at your slides, read your slides, and tell me what’s on your slides. I … Continue reading

January 24, 2016 · 2 Comments

The Content Crisis

Today, we are drowning in content. We are exposed to the media almost 24 hours a day seven days a week, so how as a business or brand can we … Continue reading

January 24, 2016 · 1 Comment

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